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Elevated Expectations for Hub Culture Davos 2017

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2nd Jan 2017

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For the 9th year, the Hub Culture Davos Pavilion is set to host world leading partners, innovators and leaders in Davos, Switzerland. This year features more activity with the ICEhouse and Pavilion, a new Terrace focused on the needs of humanitarian organizations and a deeper focus on food innovation at the Kask ad Kitchen.

The ICEhouse, (situated above the main Pavilion at Promenade 93) was a new addition to the Hub Culture Davos Pavilion in 2016 and will be returning to help facilitate discussions around the Future of Innovation for the Circular Economy, along with the theme of this year's World Economic Forum Annual Meeting - Responsive and Responsible Leadership.

Created by McDonough Innovation and SABIC, the building has been designed to demonstrate the positive design framework described in the book Cradle to Cradle: Remaking the Way We Make Things, the sustainable development goals of the United Nations, and the reuse of resources implicit in the circular economy. Read more on the creation and vision of the ICEhouse here.

The Davos experience is made possible with visionary partners. For the ICEhouse, this visionary partnership includes SAP, Johnson&Johnson, Palo Alto Networks and Cognizant, the premier ICEhouse partners who make the building possible with SABIC and McDonough Innovation.

Strategic Partners also make the Hub Culture Davos experience: CNN, eBay, GE, Mastercard, Technogym and the Rockefeller Foundation.

Together with the Supporting Partners, Digital Globe, Edelman, Innovate Finance, Intuit, MIT, Nielsen, Renault Nissan Alliance, Hub Culture is able to offer services with a central place for collaboration during this important week.

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Executive Chef Freddy Money will be returning to create some seriously delicious food in the roving Kask ad Kitchen. Vegetarian and vegan dishes are a real focus this year, alongside a waste to food initiative with the Rockefeller Foundation.

The Mastercard Center for Inclusive Growth is the founding partner of the Hub Culture Davos Terrace, located at Promenade 74, near the main Pavilion. The Terrace is focused on providing resources and capabilities for humanitarian organizations and NGOs, with over 35 organizations invited to use the space for work on these important issues.

Cognizant is a key partner for DavosID a new app to help facilitate connections and important moments throughtout the week. Built on HubID, DavosID enables users to profile view and connect with other members, see key event listings and help navigate Davos with satellite maps from Digital Globe.

Access to the Pavilion and ICEhouse is available exclusively to Hub Culture Partners, World Economic Forum staff, and the Cradle to Cradle circular economy community. All arrivals must have an active HubID, available from http://davosid.me and HubCulture.com. The ICEhouse and Terrace are open 14-21 January, 2017. The Pavilion is open year-round.