Monday, 10 December 2007


As a reminder of the power of crowds, the highly acclaimed video Battle at Kruger deserves another view... this simply stunning footage is from Kruger National Park in South Africa and produces an allegory on life, struggle and overcoming the odds through collective action.

One of Youtube's most popular videos ever (currently ranked #25 in total views), it has garnered over 20 million since it first appeared in May 2007. It's also been widely discussed on the dinner party circuit of Hub Culture members the world over lately... so we thought we'd share it in case you haven't seen it yet...